Business cockpit
Pipeline, follow-ups, payment links, schedule, inbox, proof, social content, and revenue actions stay tied to the client lifecycle.
Who to follow up with
What payment action is open
What proof can become content
Business cockpit + client delivery calendar
TrainerDNA
The all-in-one coaching operating system for solo online and hybrid fitness coaches. Run sales, payments, scheduling, content, messaging, workouts, nutrition, check-ins, and client follow-up from one daily operating loop.
US founding cohort · 10 coaches · 14-day no-card trial · guided setup.
Today's operating loop
Coach approved actions onlyRanked next actions
Lead
Send pricing follow-up
Client
Review workout completion
Money
Payment link sent, not paid
Proof
Turn check-in win into post
Client delivery today
MTWTFSS
1
2
plan3
4
plan5
6
plan7
8
9
plan10
11
plan12
13
14
Workout
assigned
Lifestyle
assigned
Check-in
assigned
Built around the two loops coaches open every day
TrainerDNA is not another isolated workout builder. It connects the business work that gets clients with the delivery work that keeps them.
Client delivery calendar
Workouts, programs, cardio, recovery, lifestyle targets, nutrition, check-ins, calls, and completions live on the client schedule.
What is assigned today
What the client completed
What the coach should adjust next
Add first client
Send invite
Set payment action
Assign first plan
Money Hub
Audit your offer, create package checkout links, and track payment follow-ups from pricing or Client Hub.
Client action portal
Give clients one place for coach messages, check-ins, onboarding actions, payment links, proof requests, and external program links.
Client delivery calendar
Assign workouts, programs, cardio, recovery, nutrition, check-ins, calls, and lifestyle targets from one central client schedule.
Nutrition and lifestyle planning
Give clients clear daily targets for protein, habits, water, steps, recovery, meal photos, and coach notes.
Coach Inbox
Keep client replies tied to check-ins, payments, onboarding, proof, calls, and retention instead of treating every message like a generic DM.
Progress and accountability
Track check-ins, progress entries, habits, readiness, client momentum, and the next coach move from each client record.
Schedule and call prep
Surface upcoming calls, meeting links, and before-call prep so coaches know what to address before the client conversation.
Content strategy
Plan posts around your offer, proof, bottlenecks, platform cadence, and real client wins instead of staring at a blank calendar.
Content performance insights
Connect Instagram, Facebook, TikTok, or YouTube to surface content insights from your own account — only after you authorize each platform, and only for the data scopes you approve.
Client proof
Capture transformations, wins, testimonials, and permission-first proof that can feed content and sales.
Daily action plan
Open the app and see the highest-leverage work across leads, payments, clients, calls, proof, and content.
Focused AI copilots
Draft check-in replies, call prep, re-engagement notes, payment follow-ups, and proof-to-content ideas from your own workspace data.
More than workout delivery
Delivery, money, and growth in the same operating system.
Most coaching apps stop at programs and messages. TrainerDNA connects the client plan to the business around it: leads, pricing, payment links, check-ins, proof, content, schedule, and follow-up.
Lead
Capture the prospect and next sales step.
Offer
Price the package they can actually buy.
Payment
Create and track the checkout link.
Plan
Assign workouts, nutrition, check-ins, and calls.
Client
Review completion, notes, progress, and retention risk.
Proof
Turn real wins into reusable sales assets.
Content
Post from proof, bottlenecks, and strategy.
Launch pricing
One founding plan. Every launch-core workflow included.
TrainerDNA should feel like one operating system, not a menu of locked tools. The first cohort uses one clear monthly plan and a guided activation path before paid billing starts.
Founding Coach
$49/mo
Up to 25 active clients
All launch-core features, a 14-day no-card trial, monthly billing, and the founding price locked for the first 12 paid months.
Guided founding access
Apply first, complete a founder-guided setup, then start the trial when the workspace is ready. Cancel at the end of the paid period. TrainerDNA adds no transaction fee during the founding lock; ordinary Stripe processing is disclosed separately.
The founding plan includes the business cockpit, Command Center, Client Hub, coaching delivery, Calendar, Money, Schedule, Inbox, privacy, and web/mobile access. Incomplete AI, public storefront, proof reuse, and broad automation are not launch promises.
FAQ
Launch questions
Do I need to replace my current coaching platform?
Not on day one. TrainerDNA can sit beside an existing delivery tool during migration, but the product direction is to run business operations and client delivery together.
Is a card required?
No card is required for the initial trial. Billing can be added after you have a working workspace.
How is pricing based?
The Founding Coach plan is $49 per month for up to 25 active clients. Launch-core features are included.
What happens after the trial?
Approved founding coaches can continue monthly at $49. The price is locked for the first 12 paid months, and cancellation takes effect at the end of the paid period.
Can I connect Stripe, Google Calendar, or social accounts later?
Yes. You choose what to connect and when.
Built with privacy in mind
TrainerDNA only accesses your social media data after you authorize each connection. We never sell your data, and we don't post to TikTok or other platforms unless a feature explicitly asks for that permission. Read our Terms of Service and Privacy Policy for the full details.